WHAT?

#Believeinyourfeed is a interactive installation that connects plants to twitter. A real time visual representation of a hashtag life. In this particular case related to #DonaldTrump and #WelcomeRefugees. The artwork was made for Unread Messages – a project by Six:Thirty

WHY

The increased use of technology in our daily lives has made us more efficient and productive. Along the way, however, it has rendered our personal and collective memory weak and narrow. We have become accustomed to receiving easy, real- time responses to everything. An escape from effort. Our memory and concentration have grown highly dependent. We are becoming shallow: emotionally involved with an attack in Paris, the death of a legendary musician or debate about the refugee crisis when they are trending topics.

Our loyalties are fleeting. We would like to think that the ability to get excited (or emotional) and the collective memory are still related to the collective judgment.

We would like to think that we are still able to focus as a single entity (or thinker) with a collective judgment. We are free to give life to issues that are really important. We are free to feed the themes we wish to be fed.

WITH?

Creative agency Six:Thirty presents Unread Messages, a pioneering research and design project exploring the ways in which technology is affecting how we think, act and behave.

As an agency whose tools are design and technology, a deeper understanding of audiences and users is central to our practice. With insights and perspectives from design research, we build meaningful brands and user experiences that bring positive and lasting value.